In addition to our normal daily work, us interns were tasked with completing a summer-long collaborative project. So, over the course of the summer, we have been creating a campaign to launch a new product for one of BBH’s clients. There are ten of us, representing all of the major disciplines. We present to the entire agency on Friday at 10:00am.

So as you can imagine, this week has been pretty busy. I’ve already worked 40 hours and its only Wednesday. But I didn’t even work this weekend, like some people did, so I can’t complain.

Presenting in front of the entire agency on the last day of your internship is obviously a pretty big deal. There are 10 different egos, and 10 different people all working and arguing to make the best product possible. Everyone wants to shine.

Its an incredible opportunity though. We are doing real work for a real client in a setting full of resources and expertise that may mean that we will all see a real campaign in a couple months. And since every discipline is represented, every process and step is taken – and what results is a real live campaign. Even though it may also come with real live drama and frustrations.

I’ll let you know how it goes. I’ve learned a lot this week, and will share it all as soon as I get some sleep.

As a preview, I’ll leave you with the best quote of the week (so far):

“Leave the creative to the creatives”.